Etichetă: Marketing Bites
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What Your Website is Actually For
Someone lands on your website. They are not browsing — they are looking for something specific. They have about eight seconds to find it. If the table is not set, they leave. Not because your offer was wrong. Because they could not find it fast enough. A modern website has to work for three readers…
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Feedback Soup
Good feedback sharpens work. Too much keeps it from being served. A simple way to tell the difference — and know when to stop.
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Seth Godin’s This Is Strategy: A Clear Review for Marketers
Most people think strategy means having a plan. A smarter plan.A longer plan.A plan with more steps, more tools, more action. But that is exactly where things often get muddy. Seth Godin’s This Is Strategy is not really a book about planning harder. It is a book about seeing more clearly. About understanding the systems…
